Idea Cellular is all set to make you more busy with your 3G connection by bringing in Self Branded Android Smartphone. Idea cellular plans to launch 3G enabled Idea branded Android smartphones to accelerate 3G data uptake further.
At Earning Conference Call, Idea’s MD Himanshu Kapania revealed this plan. He also made it clear that Idea would not be offering Reverse Subsidy Model for the same wherein you pay the whole cost of handset and get discount from the operator on their tariff plans.
It would be interesting to see When & What Idea comes up with as Idea has been agresively marketing since MNP, making it the biggest gainer of MNP and for 3G as well, with 3G pe Busy Campaign.