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Idea reaches 1 Million 3G Users, launches Promotional Offer

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Category : Idea


[Update – May, 2012] Idea has revised it 3G Packs for all circles in May,2012. To get the Full details either click on 3G Tariff Wars above or visit this page.

Idea Cellular today announced that it has reached 1 Million 3G Users mark within a month of its 3G launch in India. Idea started its 3G offerings on 28th March, 2011 this year and today on 28th April, they announced this. Idea has marked it presence in 400 towns of 9 circles ever since the launch. To celebrate 1 Million 3G Users, Idea also launched a Promotional Offer for its 3G customers in Kerala & Maharashtra and Goa circle. Now Idea 3G users can enjoy double Data Usage in the same price. This promotional offer is valid till 31st May, 2011.

Mr. Sashi Shankar, Chief Marketing Officer, Idea Cellular said, “Early trends indicate high uptake of Wireless Broadband data by existing 3G Handheld users. Data usage by Idea’s 3G users is already at 20% of the total Mobile Data usage recorded by the company, in the first month of launch, and this is expected to grow exponentially with the proliferation of services.”

Mr. Himanshu Kapania, Managing Director, Idea Cellular said, “3G services will attend to the high speed digital needs of our consumers, creating opportunities for education, employment, engagement and entertainment, thus empowering consumers and positively impacting their lifestyles. Idea is focused on bringing this transformation in the telecommunication space, and we are happy to become the fastest growing 3G network, with a growth rate of more than 10 towns per day covering 1 Million 3G users in the first month.”